We are now looking for a Senior Digital Analyst, on behalf of a client in the energy industry, to take a Nordic role in the web- and digital analytics area.
You will be working across the organization, support our sales-, marketing and CX teams to design customer journeys and set up measurements and metrics. The role is both operational and strategic, and the ideal candidate has a strong business mindset, interpersonal abilities, and both the technical and analytical skills to turn data into insights. The person we are looking for has strong communication skills, with the ability to bridge technical and non-technical teams.\ You will be working closely with data engineers, developers, and other analysts, with the goal of supporting the organisation in taking data-driven decisions.
Examples of Tasks and Responsibilities:
- Shape and optimize digital customer journeys in collaboration with our various business teams.
- Design and create digital dashboards and KPIs to monitor the performance of our website and digital business.
- Deliver a data-driven, quantitative approach to digital advertising.
- Ensure proper tagging and integration with analytics tools and reporting platforms.
- Analyze web traffic metrics and deep dive into website data to understand customer behavior.
- Research digital products, services, tools, and current strategies to identify opportunities for improvement.
Skills:
- Professional experience as a web analyst, preferably in a sales and marketing setting.
- Previous experience with Piwik PRO or similar web analytics tools.
- Proficiency in scripting with JavaScript.
- Relevant knowledge of SQL.
- Experience implementing server-side tracking is a plus.
- Strong quantitative and analytical skills, with the ability to analyze and interpret complex data.
- Comfortable working with large data sets.
- Experience in creating reports and visualizations in Power BI is an advantage.
- Strong communication skills with experience in cross-functional collaboration.
- Interest in energy markets and the electricity industry.
- Fluency in both written and spoken English, as well as Finnish or Swedish.
Education: University degree in a relevant field.
Placement: You will be placed in our office in Stockholm
Start date: 2024-11-18\ End date: 2025-03-31